Cita APA (7a ed.)

Chakrapani, C. (1998). How to measure service quality & customer satisfaction: The informal field guide for tools and techniques. American Marketing Association.

Cita Chicago Style (17a ed.)

Chakrapani, Chuck. How to Measure Service Quality & Customer Satisfaction: The Informal Field Guide for Tools and Techniques. Chicago: American Marketing Association, 1998.

Cita MLA (9a ed.)

Chakrapani, Chuck. How to Measure Service Quality & Customer Satisfaction: The Informal Field Guide for Tools and Techniques. American Marketing Association, 1998.