Advertising in society classic and contemporary readings on advertising's role in society

Bibliographic Details
Other Authors: Hovland, Roxanne (-), Wilcox, Gary B.
Format: Book
Language:Inglés
Published: Lincolnwood, Illinois : NTC Business Books 1989.
Subjects:
See on Universidad de Deusto:https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991002597359703351&tab=default_tab&search_scope=deusto_alma&vid=deusto
Request an interlibrarian loan: Email
Description
Physical Description:XVII, 522 p. ; 24 cm
Bibliography:Bibliogr.
ISBN:9780844231778