APA (7th ed.) Citation

Taylor, J. L., & Robb, J. F. (1975). Fundamentals of marketing: Additional dimensions : selections from the literature (2nd ed.). McGraw-Hill.

Chicago Style (17th ed.) Citation

Taylor, Jack Lawrence, and James F. Robb. Fundamentals of Marketing: Additional Dimensions : Selections from the Literature. 2nd ed. New York [etc.]: McGraw-Hill, 1975.

MLA (9th ed.) Citation

Taylor, Jack Lawrence, and James F. Robb. Fundamentals of Marketing: Additional Dimensions : Selections from the Literature. 2nd ed. McGraw-Hill, 1975.