Thompson, A. A., Gamble, J. E., & Strickland, A. J. (2004). Strategy: Winning in the marketplace : core concepts, analytical tools, cases. McGraw-Hill.
Cita Chicago Style (17a ed.)Thompson, Arthur A., John E. Gamble, y Alonzo J. Strickland. Strategy: Winning in the Marketplace : Core Concepts, Analytical Tools, Cases. New York [etc.]: McGraw-Hill, 2004.
Cita MLA (9a ed.)Thompson, Arthur A., et al. Strategy: Winning in the Marketplace : Core Concepts, Analytical Tools, Cases. McGraw-Hill, 2004.
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