Calantone, R., Di Benedetto, C. A., & Divine, R. (1993). Organisational, technical and marketing antecedents for successful new product development. Blackwell.
Chicago Style (17th ed.) CitationCalantone, Roger, C. Anthony Di Benedetto, and Richard Divine. Organisational, Technical and Marketing Antecedents for Successful New Product Development. Cambridge, Massachusetts: Blackwell, 1993.
MLA (9th ed.) CitationCalantone, Roger, et al. Organisational, Technical and Marketing Antecedents for Successful New Product Development. Blackwell, 1993.
Warning: These citations may not always be 100% accurate.