Britt, S. H., & Boyd, H. W. (1968). Marketing management & administrative action (Completely rev. ed.). McGraw-Hill.
Cita Chicago Style (17a ed.)Britt, Steuart Henderson, y Harper W. Boyd. Marketing Management & Administrative Action. Completely rev. ed. New York [etc.]: McGraw-Hill, 1968.
Cita MLA (9a ed.)Britt, Steuart Henderson, y Harper W. Boyd. Marketing Management & Administrative Action. Completely rev. ed. McGraw-Hill, 1968.
Precaución: Estas citas no son 100% exactas.