Cita APA (7a ed.)

Bradley, F. (1995). Marketing management: Providing, comunicating and delivering value. Prentice-Hall.

Cita Chicago Style (17a ed.)

Bradley, Frank. Marketing Management: Providing, Comunicating and Delivering Value. London [etc.]: Prentice-Hall, 1995.

Cita MLA (9a ed.)

Bradley, Frank. Marketing Management: Providing, Comunicating and Delivering Value. Prentice-Hall, 1995.