Cita APA (7a ed.)

Reeves, B., & Nass, C. I. (1996). The media equation: How people treat computers, televisions, and new media like real people and places. CSLI [etc.].

Cita Chicago Style (17a ed.)

Reeves, Byron, y Clifford Ivar Nass. The Media Equation: How People Treat Computers, Televisions, and New Media like Real People and Places. Stanford, California [etc.]: CSLI [etc.], 1996.

Cita MLA (9a ed.)

Reeves, Byron, y Clifford Ivar Nass. The Media Equation: How People Treat Computers, Televisions, and New Media like Real People and Places. CSLI [etc.], 1996.