Ossel, G. v., & Versteylen, C. (2002). Branding & segmentation: Turning store concepts and private labels into true brands. [s.n.].
Cita Chicago Style (17a ed.)Ossel, Gino van, y Corine Versteylen. Branding & Segmentation: Turning Store Concepts and Private Labels into True Brands. [S.l.]: [s.n.], 2002.
Cita MLA (9a ed.)Ossel, Gino van, y Corine Versteylen. Branding & Segmentation: Turning Store Concepts and Private Labels into True Brands. [s.n.], 2002.
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