Posicionamiento
Main Author: | |
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Other Authors: | , , |
Format: | Book |
Language: | Castellano |
Published: |
Madrid [etc.] :
McGraw-Hill
1993.
|
Edition: | Ed. rev |
Series: | Serie McGraw-Hill de Management ;
2 |
Subjects: | |
See on Universidad de Deusto: | https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991001370929703351&tab=default_tab&search_scope=deusto_alma&vid=deusto |
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Item Description: | Indice Traducción de: Positioning : the battle for your mind Subtít. de la cub.: el concepto que ha revolucionado la comunicación publicitaria y el marketing |
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Physical Description: | XIX, 154 p. ; 24 cm |
ISBN: | 9788448101114 |