Cita APA (7a ed.)

Siguaw, J. A., Simpson, P. M., & Baker, T. L. (1993). The influence of market orientation on channel relationships: A dyadic examination. Marketing Science Institute.

Cita Chicago Style (17a ed.)

Siguaw, Judy A., Penny M. Simpson, y Thomas L. Baker. The Influence of Market Orientation on Channel Relationships: A Dyadic Examination. Cambridge, Massachusetts: Marketing Science Institute, 1993.

Cita MLA (9a ed.)

Siguaw, Judy A., et al. The Influence of Market Orientation on Channel Relationships: A Dyadic Examination. Marketing Science Institute, 1993.