Cita APA (7a ed.)

Gardner, D. M. (1976). Deception in advertising: A receiver oriented approach to understanding. [s.n.].

Cita Chicago Style (17a ed.)

Gardner, David M. Deception in Advertising: A Receiver Oriented Approach to Understanding. [S.l.]: [s.n.], 1976.

Cita MLA (9a ed.)

Gardner, David M. Deception in Advertising: A Receiver Oriented Approach to Understanding. [s.n.], 1976.