APA (7th ed.) Citation

Cox, K. K., & Enis, B. M. (1973). Experimentation for marketing decisions. International Textbook.

Chicago Style (17th ed.) Citation

Cox, Keith Kohn, and Ben M. Enis. Experimentation for Marketing Decisions. Aylesbury: International Textbook, 1973.

MLA (9th ed.) Citation

Cox, Keith Kohn, and Ben M. Enis. Experimentation for Marketing Decisions. International Textbook, 1973.