Cita APA (7a ed.)

Milligan, A., & Smith, S. (2002). Uncommon practice: People who deliver a great brand experience. Financial Times-Prentice Hall.

Cita Chicago Style (17a ed.)

Milligan, Andy, y Shaun Smith. Uncommon Practice: People Who Deliver a Great Brand Experience. London [etc.]: Financial Times-Prentice Hall, 2002.

Cita MLA (9a ed.)

Milligan, Andy, y Shaun Smith. Uncommon Practice: People Who Deliver a Great Brand Experience. Financial Times-Prentice Hall, 2002.