Cita APA (7a ed.)

O'Neal, C., & Bertrand, K. (1991). Developing a winning J.I.T. marketing strategy: The industrial marketer's guide. Prentice-Hall.

Cita Chicago Style (17a ed.)

O'Neal, Charles, y Kate Bertrand. Developing a Winning J.I.T. Marketing Strategy: The Industrial Marketer's Guide. Englewood Cliffs, New Jersey: Prentice-Hall, 1991.

Cita MLA (9a ed.)

O'Neal, Charles, y Kate Bertrand. Developing a Winning J.I.T. Marketing Strategy: The Industrial Marketer's Guide. Prentice-Hall, 1991.