Cita APA (7a ed.)

Academy of Marketing Science. & Dunlap, B. J. (1998). Proceedings of the Thirteenth Annual Conference of the Academy of Marketing Science, New Orleans, Louisiana, April 25-29, 1990. University Microfilms International.

Cita Chicago Style (17a ed.)

Academy of Marketing Science. y B. J. Dunlap. Proceedings of the Thirteenth Annual Conference of the Academy of Marketing Science, New Orleans, Louisiana, April 25-29, 1990. Ann Arbor: University Microfilms International, 1998.

Cita MLA (9a ed.)

Academy of Marketing Science. y B. J. Dunlap. Proceedings of the Thirteenth Annual Conference of the Academy of Marketing Science, New Orleans, Louisiana, April 25-29, 1990. University Microfilms International, 1998.