APA (7th ed.) Citation

Burger, P. C., Reid, D. A., & Agarwal, M. K. (1986). Readings in industrial marketing. Prentice-Hall.

Chicago Style (17th ed.) Citation

Burger, Philip C., David A. Reid, and Manoj K. Agarwal. Readings in Industrial Marketing. Englewood Cliffs, New Jersey: Prentice-Hall, 1986.

MLA (9th ed.) Citation

Burger, Philip C., et al. Readings in Industrial Marketing. Prentice-Hall, 1986.