APA (7th ed.) Citation

Schonberger, R. J. (1990). Building a chain of customers: Linking business functions to create the world class company. Hutchinson.

Chicago Style (17th ed.) Citation

Schonberger, Richard J. Building a Chain of Customers: Linking Business Functions to Create the World Class Company. London: Hutchinson, 1990.

MLA (9th ed.) Citation

Schonberger, Richard J. Building a Chain of Customers: Linking Business Functions to Create the World Class Company. Hutchinson, 1990.