Cita APA (7a ed.)

Farrar, G. P. (1921). The typography of advertisements that pay: How to choose and combine type faces, engravings and all the other mechanical elements of modern advertisement construction. D. Appleton and Company.

Cita Chicago Style (17a ed.)

Farrar, Gilbert P. The Typography of Advertisements That Pay: How to Choose and Combine Type Faces, Engravings and All the Other Mechanical Elements of Modern Advertisement Construction. New York [etc.]: D. Appleton and Company, 1921.

Cita MLA (9a ed.)

Farrar, Gilbert P. The Typography of Advertisements That Pay: How to Choose and Combine Type Faces, Engravings and All the Other Mechanical Elements of Modern Advertisement Construction. D. Appleton and Company, 1921.