Entertainment marketing & communication selling branded performance, people, and places
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Inglés |
| Published: |
Upper Saddle River, New Jersey :
Pearson-Prentice Hall
cop. 2008.
|
| Subjects: | |
| See on Universidad de Deusto: | https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991000709589703351&tab=default_tab&search_scope=deusto_alma&vid=deusto |
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| Physical Description: | XXII, 489 p. : ill. ; 24 cm |
|---|---|
| Bibliography: | Bibliogr. Indice |
| ISBN: | 9780131986220 |
