Applications of the sciences in marketing management
Other Authors: | , , |
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Format: | Book |
Language: | Inglés |
Published: |
New York [etc.] :
John Wiley & Sons
1968.
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Series: | The Wiley Marketing Series
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Subjects: | |
See on Universidad de Deusto: | https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991000547889703351&tab=default_tab&search_scope=deusto_alma&vid=deusto |
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Item Description: | Indice Publicación basada en el simposio celebrado en la Herman C. Krannert Graduate School of Industrial Administration, Prudue University en julio de 1966 |
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Physical Description: | XIV, 456 p. ; 24 cm |
Bibliography: | Bibliogr. |