Fill, C. (1999). Marketing communications: Contexts, contents and strategies (2nd ed.). Financial Times-Prentice Hall.
Cita Chicago Style (17a ed.)Fill, Chris. Marketing Communications: Contexts, Contents and Strategies. 2nd ed. Harlow [etc.]: Financial Times-Prentice Hall, 1999.
Cita MLA (9a ed.)Fill, Chris. Marketing Communications: Contexts, Contents and Strategies. 2nd ed. Financial Times-Prentice Hall, 1999.
Precaución: Estas citas no son 100% exactas.