Decision difficulty in bundle choice the role of complexity, uniqueness, and similarity

Bibliographic Details
Main Author: Agarwal, Manoj K. (-)
Corporate Author: Marketing Science Institute (-)
Other Authors: Chatterjee, Subimal
Format: Book
Language:Inglés
Published: Cambridge, Massachusetts : Marketing Science Institute 2002.
Series:Report (Marketing Science Institute) ; 02,103.
Subjects:
See on Universidad de Deusto:https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991000504999703351&tab=default_tab&search_scope=deusto_alma&vid=deusto
Request an interlibrarian loan: Email
Description
Item Description:En la port.: Working paper series
Physical Description:31 p. ; 28 cm
Bibliography:Bibliogr.: p. 29-31