Rud, O. P. (2001). Data mining cookbook: Modeling data for marketing, risk, and customer relationship management. John Wiley & Sons.
Cita Chicago Style (17a ed.)Rud, Olivia Parr. Data Mining Cookbook: Modeling Data for Marketing, Risk, and Customer Relationship Management. New York [etc.]: John Wiley & Sons, 2001.
Cita MLA (9a ed.)Rud, Olivia Parr. Data Mining Cookbook: Modeling Data for Marketing, Risk, and Customer Relationship Management. John Wiley & Sons, 2001.
Precaución: Estas citas no son 100% exactas.