The power of knowledge from research findings to marketing intelligence

Bibliographic Details
Main Author: ESOMAR.
Corporate Author: ESOMAR. Marketing Research Congress (-)
Other Authors: Fellows, Deborah (-)
Format: Book
Language:Inglés
Published: Amsterdam : ESOMAR 1998.
Subjects:
See on Universidad de Deusto:https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991000373169703351&tab=default_tab&search_scope=deusto_alma&vid=deusto
Request an interlibrarian loan: Email
Description
Physical Description:XIV, 742 p. ; 23 cm
Bibliography:Bibliogr.
ISBN:9789283112747