Advertising works : cases from the IPA Effectiveness Awards

Advertising works cases from the IPA Effectiveness Awards

Bibliographic Details
Corporate Authors: Institute of Practitioners in Advertising (-), World Advertising Research Centre
Format: Journal
Language:Inglés
Published: Henley-on-Thames, Oxfordshire : World Advertising Research Center 1981-
Subjects:
Publicidad > publicaciones periódicas.
See on Universidad de Deusto:https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991000265729703351&tab=default_tab&search_scope=deusto_alma&vid=deusto
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Description
Published:Vol. 1 (1981)-
Item Description:Entre 1981-1996, publ. bajo el tít.: Advertising works : papers from the IPA Effectiveness Awards
Descripción basada en: n. 5 (1988)
Hasta 1988 publ. por Holt, Rinehart & Winston. Entre 1989 y 1998 publ. por NTC.
Physical Description:v. ; 26 cm. + disco (DVD)
Publication Frequency:Anual
ISSN:09550704

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