Cita APA (7a ed.)

Heath, C., & Heath, D. (2008). Made to stick: Why some ideas survive and others die. Random House.

Cita Chicago Style (17a ed.)

Heath, Chip, y Dan Heath. Made to Stick: Why Some Ideas Survive and Others Die. New York: Random House, 2008.

Cita MLA (9a ed.)

Heath, Chip, y Dan Heath. Made to Stick: Why Some Ideas Survive and Others Die. Random House, 2008.