Entrepreneur magazine's ultimate guide to Google Ads

"The sixth edition introduces revised, expanded, and new chapters covering Enhanced Campaigns, Google Ads Express, Google's Product Listing Ads, and more. Changes in Big Data advertising are also revealed and expanded sections and necessary updates have been added throughout. Topics includ...

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Bibliographic Details
Other Authors: Marshall, Perry S., autor (autor), Todd, Bryan, autor, Rhodes, Mike, 1970- autor
Format: Book
Language:Inglés
Published: Irvine, CA : Entrepreneur Press [2020]
Edition:Sixth edition
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009850940206719
Description
Summary:"The sixth edition introduces revised, expanded, and new chapters covering Enhanced Campaigns, Google Ads Express, Google's Product Listing Ads, and more. Changes in Big Data advertising are also revealed and expanded sections and necessary updates have been added throughout. Topics include: bidding strategies using remarketing lists for search ads, new ad extension features, and automation capabilities using scripts"--
Item Description:Inclou índex
Physical Description:xx, 263 pàgines ; 26 cm
ISBN:9781599186733