Cita APA (7a ed.)

Poynter, R. A., Williams, N. C., & York, S. C. (2014). The handbook of mobile market research: Tools and techniques for market researchers. John Wiley and Sons Ltd.

Cita Chicago Style (17a ed.)

Poynter, Ray Author, Navin Contributor Williams, y Sue Contributor York. The Handbook of Mobile Market Research: Tools and Techniques for Market Researchers. Chichester West Sussex United Kingdom: John Wiley and Sons Ltd, 2014.

Cita MLA (9a ed.)

Poynter, Ray Author, et al. The Handbook of Mobile Market Research: Tools and Techniques for Market Researchers. John Wiley and Sons Ltd, 2014.