Big data for small business for dummies
This book explains what big data actually is and how you can analyze and use it to improve your business. It shows how to use big data to make sense of user activity on social networks and customer transactions; demonstrates how to capture, store, search, share, analyze and visualize analytics; help...
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Chichester, West Sussex :
John Wiley & Sons, Ltd
2016.
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| Colección: | --For dummies.
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| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009849093606719 |
| Sumario: | This book explains what big data actually is and how you can analyze and use it to improve your business. It shows how to use big data to make sense of user activity on social networks and customer transactions; demonstrates how to capture, store, search, share, analyze and visualize analytics; helps turn your data into actionable insights; and explains how to use big data to your advantage in order to transform your small business. |
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| Notas: | Includes index. |
| Descripción Física: | 1 online resource (xi, 242 pages) : illustrations (some color) |
| ISBN: | 9781119027584 9781119027041 |
