Smith, K., & Hanover, D. (2016). Experiential marketing: Secrets, strategies, and success stories from the world's greatest brands. John Wiley & Sons.
Cita Chicago Style (17a ed.)Smith, Kerry, y Dan Hanover. Experiential Marketing: Secrets, Strategies, and Success Stories from the World's Greatest Brands. Hoboken, New Jersey: John Wiley & Sons, 2016.
Cita MLA (9a ed.)Smith, Kerry, y Dan Hanover. Experiential Marketing: Secrets, Strategies, and Success Stories from the World's Greatest Brands. John Wiley & Sons, 2016.
Precaución: Estas citas no son 100% exactas.