Customer centricity focus on the right customers for strategic advantage
Despite what the old adage says, the customer is not always right. Even companies that can seemingly do no wrong-like the coffeehouse giant Starbucks-have only recently started to figure this out. Starbucks is one of many companies that has successfully executed a pivot that puts the company in a cu...
Otros Autores: | , |
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Formato: | Grabación no musical |
Idioma: | Inglés |
Publicado: |
[Place of publication not identified] :
Ascent Audio
2024.
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Edición: | [First edition] |
Colección: | Wharton executive essentials.
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Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009842236506719 |