Marketing Socialmente Responsable

This book explores the concept of socially responsible marketing, emphasizing the importance of aligning marketing strategies with ethical, environmental, and social considerations. It discusses the role of marketing in satisfying consumers' needs while also addressing the impact of marketing a...

Full description

Bibliographic Details
Main Author: Rivero Gutiérrez, Lourdes (-)
Other Authors: Plaza Casado, Ana
Format: eBook
Language:Castellano
Published: Madrid : Dykinson, S.L 2024.
Edition:1st ed
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009831702306719

Similar Items