The jobs to be done playbook : align your markets, organizations, and strategy around customer needs

The jobs to be done playbook align your markets, organizations, and strategy around customer needs

"Jobs To Be Done is key to building successful products, and this book masterfully gives a step-by-step guide on how to put it into practice." -Melissa Perri, author of Escaping the Build Trap. These days, consumers have real power: they can research companies, compare ratings, and find al...

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Detalles Bibliográficos
Otros Autores: Kalbach, James, author (author), Schrage, Michael, writer of foreword (writer of foreword)
Formato: Grabación no musical
Idioma:Inglés
Publicado: [Rego Park, New York] : Ascent Audio 2024
Materias:
Creative ability in business.
Business planning.
Consumer satisfaction.
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009828026406719

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