Why innovators in China stay close to the market businesses in China increasingly source their innovations from customers, competitors, and front-line employees, bucking trends seen elsewhere in the world
Most large companies take a similar approach to corporate innovation, running it out of centralized innovation groups. But companies in China, both domestic and foreign, are much more likely to turn to market-facing sources of innovation, including customers, competitors, and front-line employees. C...
Otros Autores: | , , , , |
---|---|
Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
[Cambridge, Massachusetts] :
MIT Sloan Management Review
2022.
|
Edición: | [First edition] |
Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009823005006719 |