O'Reilly for Higher Education (Firm), distributor, Safari, an O'Reilly Media Company, Ker̃nen, J., Terho, H., & Saurama, A. (2021). Three Ways to Sell Value in B2B Markets (1st edition.). MIT Sloan Management Review.
Chicago Style (17th ed.) CitationO'Reilly for Higher Education (Firm), distributor, an O'Reilly Media Company Safari, Joona Ker̃nen, Harri Terho, and Antti Saurama. Three Ways to Sell Value in B2B Markets. 1st edition. MIT Sloan Management Review, 2021.
MLA (9th ed.) CitationO'Reilly for Higher Education (Firm), distributor, et al. Three Ways to Sell Value in B2B Markets. 1st edition. MIT Sloan Management Review, 2021.
Warning: These citations may not always be 100% accurate.
