Ransbotham, S. (2017). The subtle sources of sampling bias hiding in your data: Plummeting data acquisition costs have contributed to a surge in business analytics : but more data doesn't inherently remove sampling bias, and in some cases, it could make it worse. MIT Sloan Management Review.
Cita Chicago Style (17a ed.)Ransbotham, Sam. The Subtle Sources of Sampling Bias Hiding in Your Data: Plummeting Data Acquisition Costs Have Contributed to a Surge in Business Analytics : But More Data Doesn't Inherently Remove Sampling Bias, and in Some Cases, It Could Make It Worse. [Cambridge, Massachusetts]: MIT Sloan Management Review, 2017.
Cita MLA (9a ed.)Ransbotham, Sam. The Subtle Sources of Sampling Bias Hiding in Your Data: Plummeting Data Acquisition Costs Have Contributed to a Surge in Business Analytics : But More Data Doesn't Inherently Remove Sampling Bias, and in Some Cases, It Could Make It Worse. MIT Sloan Management Review, 2017.