Weill, P., & Woerner, S. L. (2017). Surviving in an increasingly digital ecosystem: Every large and ambitious company today should be trying to figure out how to become a destination for its customers. MIT Sloan Management Review.
Cita Chicago Style (17a ed.)Weill, Peter, y Stephanie L. Woerner. Surviving in an Increasingly Digital Ecosystem: Every Large and Ambitious Company Today Should Be Trying to Figure Out How to Become a Destination for Its Customers. [Cambridge, Massachusetts]: MIT Sloan Management Review, 2017.
Cita MLA (9a ed.)Weill, Peter, y Stephanie L. Woerner. Surviving in an Increasingly Digital Ecosystem: Every Large and Ambitious Company Today Should Be Trying to Figure Out How to Become a Destination for Its Customers. MIT Sloan Management Review, 2017.
