Mastering Marketing Data Science A Comprehensive Guide for Today's Marketers
"Within the realm of marketing, data science plays a critical role in unlocking valuable insights and driving strategic decision-making. This dynamic field encompasses a variety of key factors that collectively contribute to its power and effectiveness. These factors include the collection and...
Main Author: | |
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Format: | eBook |
Language: | Inglés |
Published: |
Newark :
John Wiley & Sons, Incorporated
2024.
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Edition: | 1st ed |
Series: | Wiley and SAS Business Series
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Subjects: | |
See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009820531006719 |