Digital customer success why the next frontier of CS is digital and how you can leverage it to drive durable growth
"Customer Success has evolved and matured immensely over the past decade and now palys a mission-critical role for many organizations--helping them train and retain their customers. It is a critical growth engine for organizations, widely accepted by executives, investors, and consultancies ali...
Other Authors: | , |
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Format: | eBook |
Language: | Inglés |
Published: |
Hoboken, New Jersey :
Wiley
[2024]
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Subjects: | |
See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009820529706719 |
Table of Contents:
- The high-speed
- Evolution of customer success
- Durable business strategies to fuel long-term success
- Digital customer success is a strategic program
- The digital customer success maturity model
- Launching the proactive phase of your digital CS program
- Evolving to the personalized phase
- Evolving to the predictive phase
- Launching your first digital initiative
- Company-wide digital program governance and cross functional collaboration
- Optimizing your digital toolkit
- The ability to be more human.