Kaplan, S., & Orlikowsk, W. (2014). Beyond forecasting: Creating new strategic narratives. MIT Sloan Management Review.
Cita Chicago Style (17a ed.)Kaplan, Sarah, y Wanda Orlikowsk. Beyond Forecasting: Creating New Strategic Narratives. [Cambridge, MA]: MIT Sloan Management Review, 2014.
Cita MLA (9a ed.)Kaplan, Sarah, y Wanda Orlikowsk. Beyond Forecasting: Creating New Strategic Narratives. MIT Sloan Management Review, 2014.
Precaución: Estas citas no son 100% exactas.