Cita APA (7a ed.)

Bell, D. R. a., Gallino, S., & Moreno, A. (2014). How to win in an Omnichannel World. MIT Sloan Management Review.

Cita Chicago Style (17a ed.)

Bell, David R. author, Santiago Gallino, y Antonio Moreno. How to Win in an Omnichannel World. [Cambridge, MA]: MIT Sloan Management Review, 2014.

Cita MLA (9a ed.)

Bell, David R. author, et al. How to Win in an Omnichannel World. MIT Sloan Management Review, 2014.