APA (7th ed.) Citation

Aversa, P., Haefliger, S., & Reza, D. G. (2017). Building a winning business model portfolio: Many companies today are operating several business models at once, but despite the potential that business model diversification has for generating growth and profit, executives need to carefully assess the strategic contributions of each element of their business model portfolio. MIT Sloan Management Review.

Chicago Style (17th ed.) Citation

Aversa, Paolo, Stefan Haefliger, and Danielle Giuliana Reza. Building a Winning Business Model Portfolio: Many Companies Today Are Operating Several Business Models at Once, but Despite the Potential That Business Model Diversification Has for Generating Growth and Profit, Executives Need to Carefully Assess the Strategic Contributions of Each Element of Their Business Model Portfolio. [Cambridge, Massachusetts]: MIT Sloan Management Review, 2017.

MLA (9th ed.) Citation

Aversa, Paolo, et al. Building a Winning Business Model Portfolio: Many Companies Today Are Operating Several Business Models at Once, but Despite the Potential That Business Model Diversification Has for Generating Growth and Profit, Executives Need to Carefully Assess the Strategic Contributions of Each Element of Their Business Model Portfolio. MIT Sloan Management Review, 2017.