Cita APA (7a ed.)

Chai, S., & Shih, W. C. (2016). Why big data isn't enough. MIT Sloan Management Review.

Cita Chicago Style (17a ed.)

Chai, Sen, y Willy C. Shih. Why Big Data Isn't Enough. [Cambridge, MA]: MIT Sloan Management Review, 2016.

Cita MLA (9a ed.)

Chai, Sen, y Willy C. Shih. Why Big Data Isn't Enough. MIT Sloan Management Review, 2016.