Blessington, M., & O'Connell, B. (1995). Sales reengineering from the outside in: Engaging customers with a new approach to sales, marketing, and service. McGraw-Hill, Inc.
Cita Chicago Style (17a ed.)Blessington, Mark, y Bill O'Connell. Sales Reengineering from the Outside in: Engaging Customers with a New Approach to Sales, Marketing, and Service. New York: McGraw-Hill, Inc, 1995.
Cita MLA (9a ed.)Blessington, Mark, y Bill O'Connell. Sales Reengineering from the Outside in: Engaging Customers with a New Approach to Sales, Marketing, and Service. McGraw-Hill, Inc, 1995.
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