The power of experiments decision making in a data-driven world
"Have you logged into Facebook recently? Searched for something on Google? Chosen a movie on Netflix? If so, you've probably been an unwitting participant in a variety of experiments- also known as randomized controlled trials- designed to test the impact of different online experiences. O...
Otros Autores: | , |
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Formato: | Libro |
Idioma: | Inglés |
Publicado: |
Cambridge, Massachusetts :
The MIT Press
2021
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Edición: | First MIT Press paperback edition 2021 |
Colección: | Business book summary
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Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009782140106719 |