Kingsley, M. (2023). Universal Principles of Branding: 100 Key Concepts for Defining, Building, and Delivering Brands. Quarto Publishing Group USA.
Chicago Style (17th ed.) CitationKingsley, Mark. Universal Principles of Branding: 100 Key Concepts for Defining, Building, and Delivering Brands. Minneapolis: Quarto Publishing Group USA, 2023.
MLA (9th ed.) CitationKingsley, Mark. Universal Principles of Branding: 100 Key Concepts for Defining, Building, and Delivering Brands. Quarto Publishing Group USA, 2023.
Warning: These citations may not always be 100% accurate.