The imagination machine how to spark new ideas and create your company's future
A guide for mining the imagination to find powerful new ways to succeed We need imagination now more than ever-to find opportunities in adversity, rethink our businesses, and discover new paths to growth. Yet too many companies have lost their ability to imagine. What is this mysterious capacity? Ho...
| Otros Autores: | , |
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| Formato: | Libro |
| Idioma: | Inglés |
| Publicado: |
Boston, Massachusetts :
Harvard Business Review Press
[2021]
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| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009766439706719 |
Tabla de Contenidos:
- What is imagination?
- The seduction
- The idea
- The collision
- The epidemic
- The new ordinary
- The encore
- Artificial imagination?
- Epilogue: Rekindling imagination
