Mobile web design for dummies
The perfect place to learn how to design Web sites for mobile devices! With the popularity of Internet access via cell phones and other mobile devices, Web designers now have to consider as many as eight operating systems, several browsers, and a slew of new devices as they plan a new site, a new in...
| Otros Autores: | |
|---|---|
| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Hoboken, NJ : Chichester :
Wiley ; John Wiley [distributor]
2010.
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| Edición: | [First edition] |
| Colección: | --For dummies.
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| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009755077906719 |
Tabla de Contenidos:
- Mobile Web Design For Dummies®; About the Authors; Dedication; Authors' Acknowledgments; Contents at a Glance; Table of Contents; Introduction; About This Book; Conventions Used in This Book; Foolish Assumptions; How This Book Is Organized; Icons Used in This Book; Where to Go from Here; Part I: Designing for Mobile Devices; Chapter 1: Understanding What Makes the Mobile Web Different; Introducing the Mobile Web Audience; Evolving Standards: WAP, WML, and the Mobile Web; Assessing the Current State of the Web; Planning for the Future; Chapter 2: Designing for the Mobile Web
- Avoiding Unpredictable Mobile DesignsPicking a Strategy for Different Devices; Optimizing Mobile Web Site Designs; Considering Device Differences; Making a Mobile Site Search-Engine-Friendly; Part II: Following Mobile Web Standards; Chapter 3: Creating a Simple Mobile Site; Planning a Simple Mobile Design; Creating a Simple Mobile Page Design; Chapter 4: Understanding XHTML and CSS; HTM-What? Exploring HTML and XHTML; Creating Page Designs with HTML Tables; Designing with Cascading Style Sheets; Chapter 5: Comparing Mobile Markup Languages; Reviewing Markup Languages
- Styling with Cascading Style SheetsUsing HTML5 with Mobile Browsers; Using Mobile-Specific Doctypes; Chapter 6: Delivering Different Designs to Different Devices; Detecting and Directing Mobile Devices; Designing for Different Devices; Planning a Mobile Web Project; Chapter 7: Testing and Publishing Mobile Web Sites; Comparing Mobile Testing Solutions; Installing Mobile Add-Ons for Firefox; Using Mobile Emulators; Testing with the Actual Devices; Testing Your Site Code with the W3C Tools; Choosing a Mobile Domain; Publishing Your Mobile Web Site; Finding and Fixing Broken Links
- Testing Your Work with Dreamweaver's Site Reporting FeaturePart III: Multimedia, Marketing, and E-Commerce; Chapter 8: Using Images and Multimedia in Mobile Designs; Understanding Screen Resolution and Color Depth; Optimizing Images for the Mobile Web; Inserting Images into Mobile Page Designs; Creating Mobile-Friendly Galleries and Slide Shows; Optimizing Audio for the Mobile Web; Adding Video to Your Mobile Web Site; Chapter 9: Making Your Blog Mobile-Friendly; Prioritizing Your Blog Features; Adding the dotMobi Plug-in to Your WordPress Blog; Blogging from a Mobile Device
- Chapter 10: Mobile Marketing and Social MediaUnderstanding Mobile's Advertising Advantage; Checking Out the Types of Mobile Ads; Assessing the Impact of Mobile Advertising; Creating Banner Ads for Mobile Sites; Reaching Out with Text Messaging (SMS); Connecting with Customers via Short Codes; Offering Links and More with QR Codes; Handing Out Coupons via the Mobile Web; Sharing Offers via Image Recognition; Advertising via the Power of Mobile Social Media; Exploring Video and Other Rich Media Ads; Advertising via Apps and Immersive Environments; Chapter 11: Adding Mobile Commerce
- Looking at How Users Adapt to Mobile Commerce
