Good strategy, bad strategy : the difference and why it matters

Good strategy, bad strategy the difference and why it matters

When Richard Rumelt's Good Strategy/Bad Strategy was published in 2011, it immediately struck a chord, calling out as bad strategy the mish-mash of pop culture, motivational slogans and business buzz speak so often and misleadingly masquerading as the real thing. Since then, his original and pr...

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Bibliographic Details
Other Authors: Rumelt, Richard P., autor (autor)
Format: Book
Language:Inglés
Published: London : Profile Books 2017
Edition:Paperback edition
Subjects:
Planificació estratègica
Estratègia militar.
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009755039606719
Table of Contents:
  • Conté: 1: Good and bad strategy
  • Good strategy is unexpected
  • Discovering power
  • Bad strategy
  • Why so much bad strategy?
  • The kernel of good strategy
  • 2: Sources of power
  • Using leverage
  • Proximate objectives
  • Chain-link systems
  • Using design
  • Focus
  • Growth
  • Using advantage
  • Using dynamics
  • Inertia and entropy
  • Putting it together
  • 3: Thinking like a strategist
  • The science of strategy
  • Using your head
  • Keeping your head.

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